'Marketing's dead, and I can back this s**t up': Larian's publishing director says players 'just want to be spoken to, and they don't want to be bamboozled'

25 Apr 2024Source: PC Gamer
During Baldur's Gate 3's trip around the award circuit winning every major GOTY trophy there is, the developers at Larian have taken some of their stage time to criticize corporate greed and mass layoffs. In the wake of its massively successful self-published game, Larian hasn't been shy about pointing the finger at what it sees changing—and going wrong—in the games industry.

03 May 2024Baldur's Gate 3 once featured an even deeper co-op conversation system, but Swen Vincke said their 'dialogue trees blew up so hard, we just couldn't manage it'PC Gamer ︎03 May 2024Following up 'one of the greatest RPGs of all time' had Baldur's Gate 3 devs in a cold sweat: 'A great honour and a lot of pressure'PC Gamer ︎02 May 2024Baldur's Gate 3 initially had an entire mechanic where you'd go to the fugue plane if you died, but it was scrappedPC Gamer ︎02 May 2024Our RPG roundtable returns with developers from Baldur's Gate 3, Avowed, Cyberpunk 2077, In Stars and Time, and The Elder ScrollsPC Gamer ︎02 May 2024Baldur's Gate 3 dev spills the secret sauce: Players love finding a place, then 'ending up 2 hours and 3 puzzles later in a sacrificial chamber of a cult that murders giraffes'PC Gamer ︎02 May 2024D&D lore buff discovers Elminster's likely been leaving magic items strewn around Baldur's Gate 3 like a fantasy wizard Santa ClausPC Gamer ︎01 May 2024D&D makers are spending $1 billion on their own video games, promising they’ll be ‘quality and authentic’ like Baldur’s Gate 3RPS ︎01 May 2024Buckle up—Hasbro spent over $1 billion on games and has plans for 'the next 100 years', since Baldur's Gate 3 proved fans 'like a great, well-executed D&D game'PC Gamer ︎29 Apr 2024Baldur’s Gate 3 companions are being modded into Stardew Valley, so you can romance Astarion all over againRPS ︎28 Apr 2024Stardew Valley meets Baldur's Gate 3 in a mod that will let you hang out with your faves without the fear of a bad dice rollVG247 ︎26 Apr 2024The wild successes of Helldivers 2 and Baldur's Gate 3 send a clear message: Let devs cookPC Gamer ︎25 Apr 2024'Marketing's dead, and I can back this s**t up': Baldur's Gate 3 publishing director says players 'just want to be spoken to, and they don't want to be bamboozled'PC Gamer ︎24 Apr 2024German government wants games like Baldur's Gate 3 to 'also go on to be developed in Germany'PC Gamer ︎24 Apr 2024German government wants games like Baldur's Gate 3 to 'also go on to be developed in Germany'PC Gamer ︎18 Apr 2024Baldur's Gate 3's next patch is going to start rolling out its official mod tools so you can 'overhaul Baldur's Gate 3 into the weird nightmare realm of your dreams'PC Gamer ︎18 Apr 2024Baldur's Gate 3's Patch 7 is bringing the blood-curdling horror the game's evil endings deservePC Gamer ︎18 Apr 2024Larian have two new games in the works, "fueled by the very same fire" as Baldur's Gate 3RPS ︎18 Apr 2024Community Update #26 Evil Endings, New BeginningsSteam ︎18 Apr 2024In teasing Baldur's Gate 3's next big update, Larian also casually teases that the next project it's working on will be its "best work ever"VG247 ︎17 Apr 2024Don't worry, the next Baldur's Gate shouldn't be over 20 years away, even if it won't come from LarianVG247 ︎13 Apr 2024Baldur's Gate 3 actors tear into AI voice cloning: 'That is stealing not just my job but my identity'PC Gamer ︎12 Apr 2024Baldur’s Gate 3 does what Elden Ring couldn’t, sweeps BAFTAs to become first game to win every big GOTY awardRPS ︎12 Apr 2024After winning every major Game of the Year award in 2023, Baldur's Gate 3 is now cleaning up in 2024 tooPC Gamer ︎11 Apr 2024After winning every major Game of the Year award in 2023, Baldur's Gate 3 is now cleaning up in 2024 tooPC Gamer ︎10 Apr 2024Hotfix #25 Now Live!Steam ︎08 Apr 2024Baldur’s Gate 3 studio will likely bring their next game to early access again, but admit it’s not for every devRPS ︎07 Apr 2024Whatever Baldur's Gate 3 dev Larian ends up doing next, it will probably be in early access tooVG247 ︎06 Apr 2024Larian publishing director on mass layoffs: 'None of these companies are at risk of going bankrupt. They were just at risk of pissing off the shareholders'PC Gamer ︎04 Apr 2024Baldur's Gate 3's latest hotfix should stop an intellect devourer cheekily messing up your quick breaksVG247 ︎04 Apr 2024Hotfix #24 Now Live!Steam ︎27 Mar 2024Lae'zel's voice actor says that 'Baldur's Gate 3 is definitely as good—if not miles better—than any film or TV show I've done'PC Gamer ︎27 Mar 2024Bad news, Baldur's Gate 3 fraudsters, the latest hotfix stops you hoodwinking merchants using container tricksVG247 ︎27 Mar 2024Hotfix #23 Now Live!Steam ︎27 Mar 2024Larian Studios' Swen Vincke does see potential uses for AI, but: 'We're hiring writers, not having ChatGPT write their dialogues'PC Gamer ︎26 Mar 2024Baldur's Gate 3 devs planned for you killing everyone, didn't expect you to "jump through the entire thing"VG247 ︎